Free ad library · Meta + LinkedIn

The ad library that understands every ad.

Search Facebook, Instagram and LinkedIn ads the way you would describe them out loud. Each one comes with its transcript, hook, offer and run time.

No account needed

  • Free to search
  • No account needed
  • Bonjout Beauty video ad about packing skincare for travel 1:31

    Bonjout Beauty 100 days

  • Before and after image ad from Eqqualberry

    Eqqualberry 64 days

  • Image ad: It wasn’t aging, it was sun damage

    Dr Laura 197 days

  • Carousel ad, card 4 of 6: three jars of Alastin eye cream 4/6

    Alastin Skincare 142 days

  • Frøya Organics video ad about mountain arnica 1:40

    Frøya Organics 179 days

  • Qure Skincare video ad: a creator shows how she uses the Qure micro-infusion system at home 1:21

    Qure Skincare 303 days

  • Beauty From Bees video ad for a body serum 0:24

    Beauty From Bees 264 days

  • Before and after image ad for a face kit

    Naturelle Nubian 176 days

  • LifeCell Skin carousel ad, card 1 of 2 1/2

    LifeCell Skin 163 days

  • Carousel ad, card 1 of 4: a newborn starter kit 1/4

    Coterie Baby 88 days

  • Bare Ritual video ad: a man talks to camera about the only thing he uses on his face 0:54

    Bare Ritual 234 days

  • Elm Biosciences carousel ad, card 1 of 2 1/2

    Elm Biosciences 109 days

Find what works

Ads that keep running are ads that work.

Nobody keeps paying for an ad that loses money. Sort by how long an ad has run and watch the proven ones first.

  • Qure Skincare video ad: a creator shows how she uses the Qure micro-infusion system at home

    303days running

    Qure Skincare

    HookI asked my esthetician like a year ago what would help with my acne scarring…

  • Beauty From Bees video ad for a body serum

    264days running

    Beauty From Bees

    HookGet retinol results without irritating your skin!

  • Bare Ritual video ad: a man talks to camera about the only thing he uses on his face

    234days running

    Bare Ritual

    HookYo, I’ve never had any Botox.

  • Frøya Organics video ad about mountain arnica

    179days running

    Frøya Organics

    HookYou don’t need Botox to contour your jowls.

  • Bonjout Beauty video ad about packing skincare for travel

    100days running

    Bonjout Beauty

    HookIf you’re tired of packing your whole bathroom, try this.

Also sort by newest, by most versions tested, or by reach. Days running as of October 10, 2026.

See the longest-running ads

Competitors

See every ad one competitor runs.

Type a brand or its website. You get every ad they are running, when each one started and what it says.

Aveeno

facebook.com/aveeno · Skincare · Meta · 1.7M followers

Running now
4 ads
All launched
Oct 1
Length
7–8 sec
Get weekly ad alerts

Hook 1 · 2 cuts

“Oat and Vitamin Cg just joined forces”

Aveeno ad, 4:5 cut: the serum bottle, then the serum applied to a face 9 days
4:5 · 0:07
Aveeno ad, 9:16 cut: the serum bottle, then the serum applied to a face 9 days
9:16 · 0:07

Hook 2 · 2 cuts

“Them: Sensitive Skin can’t handle Vitamin C Serum”

Aveeno ad, 4:5 cut: a woman applies the serum to show sensitive skin can use it 9 days
4:5 · 0:08
Aveeno ad, 9:16 cut: a woman applies the serum to show sensitive skin can use it 9 days
9:16 · 0:08

Opening lines

Hooks worth stealing.

The first line decides whether anyone keeps watching. These are word for word from real ads, sorted by the kind of hook and how long the ad has run.

  • Point of view

    “I asked my esthetician like a year ago what would help with my acne scarring…”

    Qure Skincare

    303 days running

  • Bold claim

    “Get retinol results without irritating your skin!”

    Beauty From Bees

    264 days running

  • Social proof

    “Micro-infusion is going viral.”

    Qure Skincare

    250 days running

  • Bold claim

    “Yo, I’ve never had any Botox.”

    Bare Ritual

    234 days running

  • Confession

    “We need to apologize to everyone who already stocked up on Vibriance Super C Serum.”

    Dr Laura

    197 days running

  • Bold claim

    “You don’t need Botox to contour your jowls.”

    Frøya Organics

    179 days running

  • Pain point

    “If you’re tired of packing your whole bathroom, try this.”

    Bonjout Beauty

    100 days running

  • Confession

    “I got catfished on my first date in 22 years. Except, I was the catfish.”

    Navaro

    89 days running

  • Pain point

    “If dark under-eye circles bother you, you have to try out this eye cream…”

    Eucerin

    54 days running

Hook types are labelled by our model from each ad’s first seconds.

Beyond the library

Found what works? Priya does the rest.

Searching is free. With SmallForce, Priya, your AI ads manager, alerts you when competitors launch new ads, makes your version, runs it and keeps what brings you leads. Nothing goes live until you approve it.

  1. Priya Ads manager

    Aveeno launched 4 new ads on Oct 1: two hooks, each cut in 4:5 and 9:16. Here’s what they’re testing.

    • Aveeno ad, 4:5 cut: the serum bottle, then the serum applied to a face
    • Aveeno ad, 9:16 cut: the serum bottle, then the serum applied to a face
    • Aveeno ad, 4:5 cut: a woman applies the serum to show sensitive skin can use it
    • Aveeno ad, 9:16 cut: a woman applies the serum to show sensitive skin can use it

    1Alerts

    She tells you when competitors launch

    Ask Priya for alerts on any brand. She checks their ads every morning and messages you when something new goes live.

  2. Priya Two drafts for Stack Theory, your burger shop

    Reel · 10 sec
    Priya’s draft feed post for the sample burger shop
    Feed post

    2Make

    She makes your version

    Pick an ad you like. Priya drafts the picture or video and the words for your business.

  3. Stack Theory · Smash burger reel

    $40 a day cap

    • Meta Paused
    • Google Paused
    • TikTok Paused
    Paused · waiting for you

    3Run

    She launches it everywhere

    Priya sets it up on Meta, Google and TikTok. Every campaign is created paused until you say go.

    • Burger reel14 leads · $6.10 each

    • Feed post4 leads · $13.80 each

    Moved $8 a day to the reel · still inside your $40 cap

    4Learn

    She keeps what works

    Priya sees which ads bring leads and moves budget toward them, inside the limits you set.

Stack Theory is a sample business. Its drafts were made with AI and its numbers are illustrative.

Browse by industry

Ads from businesses like yours.

Start from your trade. Each page shows what local businesses and brands in that space are running right now.

Every industry, by the numbers

Compared

What Meta’s library can’t tell you.

Meta’s Ad Library is the official record and covers every country. We start from the same public ads and add what it leaves out.

Meta Ad LibrarySmallForce Ad Library
Facebook and Instagram ads YesYes
LinkedIn ads in the same search NoYes
Search the words in an ad’s copy YesYes
Search what a video says and shows NoYes
Transcript, hook and offer for every ad NoYes
Sort by how long an ad has run NoYes
Countries Every countryUS and Canada
Price FreeFree

Who we are

Made by SmallForce. The team behind your business.

SmallForce gives a business its own HQ: a team of AI employees that answer calls, post to social, run ads and clear the inbox, around the clock. Priya researches ads for our customers every day. We built this library from the same public sources and made it free for everyone.

FAQ

About the ad library

How the library works, where the ads come from, what’s free and who makes it.

Is the ad library free?

Yes. Searching and opening ads is free, with no account. Following a business is free too: give an email address and you get one short email every Monday with the ads it launched and stopped that week.

Where do the ads come from?

From the public ad libraries that Meta and LinkedIn publish. We collect ads that run in the US and Canada, then watch, transcribe and label each one.

How fresh is it?

We re-check advertisers regularly: busy ones every few days, quieter ones less often. Every ad’s run time updates when we do.

Can I see one competitor’s ads?

Yes. Search their brand name or website to see every ad of theirs we have, with how long each has been running.

What does “days running” mean?

How long the ad has been live, counted from the start date the platform shows. Ads that have stopped show the dates they ran.

I run ads. Can mine be removed?

Yes. Send us the ad or your page through the removal form and we will hide it from the library.

Who makes this ad library?

SmallForce. We give businesses a team of AI employees, including Priya, an AI ads manager who researches competitors’ ads every day. We built this library from the same public sources and made it free for everyone.

Can SmallForce run my ads too?

Yes. Priya can alert you when competitors launch new ads, make ads for your business and run them on Meta, Google and TikTok. Campaigns are created paused, and she only moves budget inside the limits you set.

How Priya runs ads

What are your competitors running?

Type a brand, a website or the kind of ad you want to see. It is free, and you do not need an account to search.