They answer your calls, clear your inbox, post to social and chase the follow-ups, working around the clock from a private computer that knows how you work.
Dashboard
Good morning, Jake
Miller Lawn Co.’s HQ
WorkingAnswered a call and booked a spring cleanup
Replied to 12 emails, 2 need you
Replied to a Google review from Dana O.
Sent invoice #1042 to Riverside HOA
Confirmed tomorrow's 9:00 with a reminder text
Scheduled 3 posts for this week
A sample business. Your HQ works like this from day one.
Quote ready to send
Emma drafted the Riverside HOA mowing quote, April to October. Send it to Tom?
Your team
Maya
Emma
Lucas
Daniel
Miller Lawn Co.’s HQ
WorkingAnswered a call and booked a spring cleanup
Replied to 12 emails, 2 need you
Replied to a Google review from Dana O.
Sent invoice #1042 to Riverside HOA
Quote ready to send
Emma drafted the Riverside HOA mowing quote. Send it to Tom?
The real dashboard, running itself. Click anywhere in it to take over. Live from a sample HQ. Tap Approve to try it.
Miller Lawn Co. is a sample business.
Gmail 
Outlook 
Calendar 
Sheets 
Slack 
Stripe 
WhatsApp 
Instagram 
Meta 
Google Ads 
HubSpot 
Shopify 
Notion AI employees, explained
An AI employee is software that does a job in your business the way a person would. It has a name, a role1 and instructions2, works inside your real apps3, and finishes the work on its own4, around the clock5. SmallForce gives a small business a whole team of them, on its own private HQ.
Also called AI agents, AI workers, digital employees or AI coworkers.
Read the full guideWhat's inside
Maya picks up day and night, books the job and texts you a summary.
Maya is on a call
(512) 555-0142 · inbound
CallerDo you do spring cleanups? The yard's a mess.
MayaWe do. I can get a crew out Thursday at 9:00.
CallerPerfect, book it.
Emma replies in your voice and only asks when it matters.
Tom Reyes
Re: mowing quote
Priya Shah
Can you come Friday?
Refund request, $2402 min ago
Your Google Business profile stays current and replied to.
Dana O.★★★★★
Great crew, on time, and the yard looks spotless.
Reply from Miller Lawn Co.
Thanks Dana! Glad it's ready for spring.
Lucas makes on-brand content from your photos and past posts.
3 posts this week Scheduled
Set a job once. It runs on time, every time.
Confirm tomorrow's jobs
Daily · 6:00 PM
Publish weekly promo
Mondays · 9:00 AM
Ask for reviews
Fridays · 11:00 AM
Message them from the dashboard, your phone, Telegram or Slack. Or just call.
Did the Riverside quote go out?
Yes. Sent at 9:12, and Tom booked a walkthrough for Tuesday at 10:00.
Emma · via Telegram
Your team
Give each one a name, a role and standing instructions. They share one workspace, so every new hire already knows your business.
See the real work they do Maya
Receptionist
On a call
Emma
Inbox assistant
Replying…
Lucas
Social manager
Posting…
Daniel
Bookkeeper
Needs you
Nora
Estimator
Quoting a job
Omar
Dispatcher
Crew en route
Theo
Web developer
Publishing…
Sam
Review manager
Replied to 2
Priya Just hired
Ads manager
Getting set up
New employee
Name
Priya
Role
Ads manager
Instructions
Run our spring ads on Meta and Google. Keep cost per lead under $40 and send me a weekly summary.
Give customers an address to write to, and put an employee on it with standing instructions.
millerlawn@smallforce.email
Receiving email
mlawn-quotes@smallforce.email
Receiving email
Emma · one session per conversation
Read the email, draft a reply for my approval, and label anything urgent.
Dana Ortiz New
Can you quote a spring cleanup?
Emma is drafting a reply Draft ready for your approval
Websites
Describe what you need in a chat. Your employee builds the site, publishes it and looks after it, with previews, visitor analytics and rollbacks.
See the AI website builder Lawns that look after themselves.
Mowing, planting and spring cleanups across Austin since 2011.
Get a free quote New lawns
Sod laid in a day
Planting
Beds, borders and mulch
Weekly care
Mowing and edging plans
Miller Lawn Co. website
Livemillerlawn.smallforce.site
EditAnalyticsObservabilityReleasesSecurity
Production
Release 12 · promoted yesterday
Preview
Release 13 · quote form on the homepage
Visitors
1,284
Pageviews
3,902
Pages per visitor
3.0
Add a quote form to the homepage that emails Nora.
Done. It's on the preview now. Want me to publish it to the live site?
Every change lands on a preview first. Nothing reaches your live site until you say so.
Open a site to everyone, lock it with a password, or share it with your team.
Visitors, top pages and traffic sources, without adding a single script.
Ads
Launch Meta, Google and TikTok campaigns from a chat. Your ads manager watches the spend, and every lead-form lead lands in one list your team follows up on.
See Ads AutopilotAds
Account performance
OverviewCampaignsManageAd LibraryLeadsAd accounts
Spend
$1,070
Leads
39
Cost per lead
$27.44
Clicks
1,108
Spend
Leads
Campaigns
Spring cleanup · lead form
Meta · Instant form
Lawn care near me
Google · Search
Aeration promo
Starts paused while Meta reviews it
Leads
From instant formsDana OrtizNew
Spring cleanup quote
Grace OkaforNew
Spring cleanup quote
Marcus Park
Aeration interest
Priya Shah
Spring cleanup quote
Priya called both new leads and booked Dana for Thursday.
Miller Lawn Co. · Sponsored
A new lawn by the weekend
Video calls
Visitors start a video call from your website or a link you send. Your employee answers face to face, and brings you in when a person is needed.
See how video calls work
Conversation
You
Hi, can someone come out for a spring cleanup this week?
Maya
Sure. We have Thursday at 9 or Friday at 1. Which works better?
You
Thursday at 9.
Maya
You're booked for Thursday at 9. I'm texting you the confirmation now.
You
Great. Could they also look at our patio drainage?
Maya
I've added a drainage check. Nora will send a quote for any fix before work starts.
You
Perfect. Do I need to be home?
Maya
No need. Leave the side gate unlocked and the crew will text 30 minutes before they arrive.
You
Thanks, Maya!
Maya
Anytime. See you Thursday.
Type a message…
Choose the face of your front desk
Pick the avatar, voice and language people see in every call.
A sample call. Maya answers by voice or video, whichever the visitor picks.
Stay in the loop
Employees send reminders and updates to your browser and iPhone. When something needs a decision, they ring you and talk it through.
Emmanow
Tom from Riverside HOA signed the quote. He wants to start Monday.
Omar12m
Reminder: the crew leaves for the Oak Street job in 15 minutes.
Daniel1h
Priya Shah paid invoice #1051. It's logged in your books.
Let your employees call you
Choose where you receive calls from AI employees.
Web dashboard
Ring while this workspace is open in your browser.
iPhone
Rings even when the app is closed.
Ringing hours
Weekdays, 7:00 AM to 7:00 PM
Maya
Receptionist is calling you
Riverside HOA wants weekly edging added. Can I quote $35 a visit?
AI models
Your receptionist might think best on Claude, your bookkeeper on DeepSeek. Give each employee the right one from 70+ models across 24 AI labs, and switch any time.
Anthropic
Claude Opus 5Claude Sonnet 5
Used by Maya 
OpenAI
GPT-6 AstraGPT-5.5
Used by Emma 
Google
Gemini 3.8 FlashGemini 3.5 Flash
Used by Lucas xAI
Grok 4.6Grok Build 0.1
Used by Omar 
DeepSeek
DeepSeek V4.1 FlashDeepSeek V4 Pro
Used by Daniel 
Qwen
Qwen3.8 MaxQwen3.7 Plus
Z.ai
GLM 5.3GLM 5.2
Mistral
Mistral Medium 3.5
Meta
Muse Spark 1.3
+15 more labs
Rich answers
Employees reply with live cards: charts, invoices, schedules, calls and choices. Tap a button and the work carries on, in the dashboard or on your phone.
This week
Revenue
$18,420
↑ 12.4%
Calls answered
86
↑ 8.1%
Missed calls
3
↓ 40%
Avg. rating
4.8
22 new reviews
InvoiceOverdue
Invoice INV-1042
Subtotal$700.00
Tax$57.75
Total due$757.75
Copy pay linkChart
Calls by day
Last 7 days
Answered by MayaSent to a person
Tap one to answer
When should I send the spring reminders?
Now
Tuesday, 9:00 AM
Best open rate last season (41%)
Split over 3 days
Agenda
Tomorrow · Sat, Sep 27
8:00 AM
9:30 AM
Spring cleanup · Ortiz
2200 Barton Hills Dr · Omar's crew
10:00 AM
11:00 AM
Estimate · Grace Okafor
4108 Shoal Creek Blvd
12:30 PM
3:00 PM
Aeration · Park
Overlaps Omar's lunch pickup
Inbound call · Maya answeredBooked
Grace Okafor
Wants a new lawn behind the patio. Booked an estimate for Saturday at 10.
Yours alone
Every business runs on its own computer with its own storage. Your employees remember what you teach them, and your data trains nobody else's AI.
SmallForce HQ
Miller Lawn Co.
workspace / miller-lawn-co
And a lot more
A few more of the things your team handles, all from the same workspace and the same chat.
Watch an employee work on any website, and take over when it needs you to sign in.
GreenLeaf Supply · Sign in
Emma needs you to sign inTake control
Top generation models in one place. Turn a photo into an ad video in a click.
Make a 6-second video from this photo
Seedance 2 · Video
Connect any MCP client and run your business without leaving the chat you already use.
ChatGPTCodexClaudeClaude CodeCursorOther
Try asking
"Give me a status report for my company: what is running, what needs me…"
Company statusAdsCallsEmployeesEmailFilesSocialWebsites
Record from your iPhone or Apple Watch. The transcript lands in your HQ for every employee.
Meeting at 3:40 PM
Meeting at 9:15 AM
Recording
12:48
47 min left
They remember how you work and write their own skills. You choose what each one can touch.
Nora · Estimator
SoulMemorySkillsPermissions
spring-quote-builder
Prices a cleanup from yard size and photos
hoa-contract-terms
Uses your standard HOA terms in every quote
follow-up-cadence
Checks in on quotes after 3 and 7 days
Edit hours, photos and booking buttons, and see which searches find you.
Search views
1,204
Maps views
866
lawn care near mespring cleanupsod installation
Workflows
Chasing payments, following up on leads, answering reviews. Tell an employee how it should go once, and it happens the same way every time.
See how workflows workIn a sentence, the way you’d tell a person. No boxes to drag, no fields to map.
Chase failed payments every week until they’re paid. After three tries, ask me.
Done. I tested three weeks of it. It’s waiting for your OK.
It follows up, waits for the reply or the payment, and never loses its place, even through a restart.
Invoice 4021Completed
Read what it does and the tests it passed. Pause it or change it any time.
Failed payment follow-up
Code rules 6 of 6 test cases
Approve and turn on Read the code
On. Waiting for the next failed payment.
The math
Every email, quote, post and invoice takes a few minutes. Together they take your evenings. Put in your week and see what a team gives back.
Slide to match what's on your plate. It's your numbers, not ours.
Assumes about 3 minutes per email, 20 per quote or follow-up, 30 per post, 10 per invoice and 5 per call, over a five-day week.
Meet the teamYour week back Estimate
13.3 hours a week
A month
57 h
Your time
$4,309
A year
86 days
Who takes it off your plate, each week
Your whole team is $149 a month. That's about 2 hours of your time.
You're still the boss
Decide what needs your OK, give every employee only what they need, and see everything they did. Message any of them from your phone, any time.
Routine replies go out on their own. Quotes, refunds and anything big wait for one tap.
Tom Reyes
Re: mowing schedule
Grace Okafor
Spring cleanup question
HOA quote, $3,840 2 min ago
Approve Review
Approved. Nora sent it.
Choose the folders, websites and commands each employee can use.
Daniel · Bookkeeper
SoulMemorySkillsPermissions
Every email, post, quote and change, written down as it happens.
Nora sent the HOA quote
9:41 AM
Sam replied to a review
9:32 AM
Theo published a page
9:15 AM
Daniel read invoices/2026-09
8:47 AM
Built for your trade
Inbox, quotes, marketing, reviews, invoices. Your employees learn how your business talks and works, from your files, your website and your past emails.
Meet the employees
Daniel8:30 AM
Sent 6 plan renewals. 2 are paid already.
Maintenance plans renewed on time, invoices chased, and the 2 AM call still answered.
Lucas9:12 AM
Posted 12 Elm Street to Instagram and Facebook.
New listings posted everywhere, every inquiry answered, past clients kept warm.
Nora4:40 PM
Kitchen remodel quote is ready for your OK.
Quotes drafted the same day, sent with your OK, and followed up until there's an answer.
Priya11:05 AM
Spring promo is live. 9 new leads so far.
Promos, posts, reviews and rebooking emails, done every week without you.
iPhone app
Chat with any employee, take their calls, record meetings and see what got done, all from the SmallForce app.
Works with Apple Watch
New chat
Maya
Good morning, Jake.
1 thing needs you. 3 employees are working.
Caller waiting for you
Dana Ortiz asked Maya for a person
Maya Emma Priya Lucas Use your apps
Gmail Calendar Sheets Slack
Connect
Ask Maya anything · @ to tag, / for skills
Sonnet 4.5 · Medium Start anything from home
Spring ads budget
Priya
How are the spring ads doing?
Worked for 41s
Leads are up 22% and costing less than your target. One change needs your OK.
Needs your OK
Raise Google Ads budget to $90/day
The spring cleanup campaign runs out by 1 PM. Leads cost $38, under your $55 target.
Current
$60 / day
Proposed
$90 / day
Expected
+6–9 leads / week
Ask Priya anything · @ to tag, / for skills
Sonnet 4.5 · Medium Approve with one tap
Miller Lawn Co.
HQ running
Jake Miller
jake@millerlawn.co
Everything one swipe away
FAQ
Still wondering about something? Ask Maya. She's our AI receptionist, and she's online now.
The one that does the whole job in your real apps and lets you set the limits. Look for an AI employee that answers your phone, sends email from your Gmail, posts to your accounts and logs everything it did. SmallForce gives you a full team of them for one price, so you don't stitch together a different tool for every job.
A chatbot answers questions. Your employees do the work end to end: they book the job, send the quote, publish the post and log the payment. They remember your business, and they ask you when something needs a decision.
Calls and bookings, your Gmail or Outlook inbox, social posts and ads, Google reviews and your Business Profile, websites, recurring jobs and documents.
See the AI receptionistYes. Connect 200+ apps, including Gmail, Outlook, Google Calendar, Sheets, Slack, Stripe, Shopify, HubSpot and Meta, or any MCP or OpenAPI server. You choose which actions each employee can take.
Anything that needs you shows up as an approval, on the dashboard or your phone. Every employee has its own permissions, and every action they take is logged.
70+ models across 24 AI labs, including OpenAI, Anthropic, Google, xAI, DeepSeek and Qwen. Pick a model for each employee and switch any time. You can also connect your own ChatGPT Plus or Pro, SuperGrok or X Premium subscription, and your employees run on it; your plan's usage limits apply.
Every business gets its own private machine and storage. Your data isn't used to train anyone else's AI.
AI employees are also called AI agents, AI workers, digital employees or AI coworkers. The idea is the same: software that does a job, not just answers questions. At SmallForce each one has a name and a role, like Maya, your receptionist.
With SmallForce you don't pay per employee. $149 a month, or $49 a week, covers the whole team and your private HQ, with no setup fee or long-term contract.
See pricingRight here. Start a SmallForce plan and your HQ comes with a team of AI employees: a receptionist, an inbox assistant, a social media manager, an ads manager and more. Add the ones you need, give them instructions in plain English and connect your apps.
Meet the teamYes. The iPhone app lets you chat with employees, take their calls, approve work and record meetings. It works with Apple Watch too.
Tell your HQ in plain words. It hands the work to the right employee and checks with you before anything important goes out.
Answer every call after 6 PM.
Post our weekend special on Instagram.
Chase last month's unpaid invoices.
Maya Emma Lucas Daniel Nora Sam Theo Priya Maya · Receptionist Done
From 6 PM, your calls come to me.
Weeknights6:00 PM – 8:00 AM
WeekendsAll day
Lucas · Social manager Needs your OK
Drafted. It's waiting for your OK.
Weekend special: 20% off spring planting. This Saturday and Sunday only.
ApproveEdit
Daniel · Bookkeeper Done
Reminders are out. I'll tell you when they pay.
INV-1042 · Hendricks$480 · 12 days lateReminder sent
INV-1047 · Alvarez$1,250 · 9 days lateReminder sent
